Universal Orlando Moves to Date Based Ticket Pricing


Move over Disney, it seems Universal Orlando is the next one to join in on the “date based pricing” model.

Starting tomorrow, August 18th, Universal Orlando will start to use the Date Based Ticket model for entry. Like Disney, the ticket prices will be based on the dates they choose instead of a flat rate price.

Guests will need to buy tickets according to the dates and the price will be based on the price of the first calendar day of their ticket window.  Now you will be able to modify your dates after you purchase.

According to Attractions Magazine:

Guests will be able to modify their dates after purchase through the “Guest Self Service” feature in the Universal Orlando mobile app, and can exchange for dates that are at an equal or lower price without being charged an extra amount. For a date change that involves a higher price point, guests will have to pay the difference prior to visiting the parks. Otherwise, the tickets are non-refundable.

A Flex ticket option will also be available for a longer range for you decide, they will be valid for a year.

If you have tickets purchased before this starts those are not impacted by the change. But from tomorrow on the ticket prices will start to reflect the new pricing, except for current promotions, unless indicated.

We will likely see more information on this tomorrow.

What do you think? Comment and let us know!

Source: Credit to Attractions Magazine and A Friend.


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