Former Disney CEO, Bob Iger, was once seen as one of the best executives in Disney’s history. Saving the relationship between Disney and Pixar through an acquisition, expanding the theme parks overseas, helping with the future of the Marvel Cinematic Universe and helping to revive the stagnant Star Wars brand. Yet all of his achievements came crashing down after he would spend billions buying up company after company and allowing brands like Lucasfilm to suffer under poor management. He was seemingly forced to step down in 2020 and has only recently finally left. But now he seems to have his sights set on a new business venture.
Recently the NBA Team, the Phoenix Suns, located in Phoenix, Arizona, has been under investigation of misconduct and could force current owner, Robert Sarver, to be voted out of the league. The team has an estimated worth of $1.7 Billion and would easily sell for $2 Billion.
A recent report states that Bob Iger may be interested in buying the franchise if it is made available. Bob Iger is a fan of the NBA, which was clearly shown in his conversion of the beloved Disney Quest fun center at Disney Springs (Formerly Downtown Disney) into The NBA Experience. However the change was seen as such a failure the attraction closed after only two years of operation.
Though Bob Iger clearly has the funds and partners to own an NBA franchise, the question is “would he run it properly?”
Bob Iger went from being seen as a confident executive to a kid who got ahold of his mom’s credit card and spent billions acquiring Pixar, Marvel, Maker Studios, Lucasfilm and 20th Century Fox. Then spent billions on Shanghai Disneyland and the Galaxy’s Edge expansion. Meanwhile he attempted to run for President in 2020 but opted out to stay on as Disney CEO until 2021, until the COVID-19 Pandemic hit.
How do you think he would manage an NBA Team?
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