Disney Might Have Some Brand Overload Issues


Recently Disney has released a look at it’s upcoming slates for both Marvel and Star Wars shows/films. There are a lot of projects on those lists. This is leading the main stream media to ask the question we’ve already posed many times. Is there too much?

Brand fatigue is something that has been mentioned for awhile by fans. While most fans love more, it can start to get overwhelming. Then, with so much, the quality of the shows and films can and do suffer as well. I think fans would rather have quality over quantity and Disney just seems to care about more money.

These are the recent posting featuring all the upcoming shows and films to each IP.

Culture Crave posted this list of the upcoming MCU slate to Twitter:

I’ll just post the list here for you:

Ms Marvel, Thor Love and Thunder, She-Hulk, Untitled Marvel Halloween Special, What if..? Season 2, Guardians of the Galaxy Holiday Special, Secret Invasion, Black Panther: Wakanda Forever,  Ant-Man and the Wasp: Quantumania, Guardians of the Galaxy Vol. 3, The Marvels, X-Men ’97, Spider-Man 4, Blade, Loki Season 2, Captain America 4, Deadpool 3, I am Groot, Marvel Zombies, Spider-Man: Freshman Year, Fantastic 4, Agatha House of Harkness, Armor Wars, Echo, Ironheart, Untitled Wakanda series, Okoye, Daredevil, Shang-Chi Untitled Series, Untitled Shang-Chi Sequel, and Nova.

Granted this is over the course of a few years, but my head hurts just reading all of that.

The issue is that too much kills off fan interest with brand fatigue and will likely lead to cheaper projects, especially when being done for Disney+ too.

Star Wars is going along the same lines.

This was posted on Twitter as well:

Here is a list of the Star Wars projects that are coming:
Star Wars Summer Vacation, Andor, Bad Batch Season 2, Tales of the Jedi, Hunters, Mandalorian Season 3, Young Jedi Adventures, Visions, Ahsoka, Jedi Survivor, Skeleton Crew and Taika Waititi’s project.  Missing on here is Rogue Squadron, Kevin Feige’s movie, and the ‘Acolyte’

Now there isn’t as much here as what they are pushing for Marvel, but it’s still a lot.

People are getting burned out on these shows and films. You aren’t allowed to not like characters, shows or films (especially Star Wars ones) or you will be called names. Turning more fans off of these projects.

Maybe let these franchises and the fans breathe a bit.

Here is what people are saying about it on Twitter:


Eventually the majority of fans will get tired of it. Till then be prepared for them to squeeze every penny they can from the franchises.

Pirates & Princesses (PNP) is an independent, opinionated fan-powered news blog that covers Disney and Universal Theme Parks, Themed Entertainment and related Pop Culture from a consumer's point of view. Opinions expressed by our contributors do not necessarily reflect the views of PNP, its editors, affiliates, sponsors or advertisers. PNP is an unofficial news source and has no connection to The Walt Disney Company, NBCUniversal or any other company that we may cover.